Contractor marketing

More estimate requests for contractors and remodelers.

SEO, Google Ads and project-showcase websites for general contractors, remodelers, flooring, landscaping and home-improvement businesses in the USA, Canada and Australia.

Registered company since 2018 NDA before we start You own the code & accounts
In short

Forelskets helps contractors and home-improvement companies — general contractors, remodelers, kitchen and bath, flooring, decks and landscaping — win more estimate requests from Google. We build project-showcase websites, run contractor SEO and Google Ads / Local Services Ads for the jobs with the best margins, and track every call and form so you know which projects marketing paid for. We have built websites and SEO for home-improvement retailers such as Northview Flooring in Canada.

The problem

Why great contractors stay invisible online

A website that doesn’t show the work

Homeowners hire from photos. A site without recent projects, reviews and clear services looks risky.

Relying on referrals and lead apps

Referrals are unpredictable, and lead apps sell the same homeowner to several contractors.

Ads for small, low-margin jobs

Generic campaigns attract handyman requests instead of kitchens, additions and full remodels.

No link between marketing and revenue

Without tracking you can’t tell which channel produced the $80,000 remodel.

What we do

What we do for contractors

Project-showcase websites

Show your best work and make requesting an estimate effortless.

  • Project galleries and case studies
  • Estimate request forms
  • Financing and warranty pages
  • Fast, mobile-first build

Contractor SEO

Rank for high-value services in your service area.

  • Service and city pages
  • Google Business Profile with project photos
  • Reviews and citations (Houzz, BBB, Angi)
  • Technical SEO

Google Ads & LSAs

Exclusive estimate requests from homeowners ready to start.

  • Remodel, addition and specialty campaigns
  • Local Services Ads
  • Budget and minimum-job filters

Social & retargeting

Stay in front of homeowners during long decision cycles.

  • Meta and Google retargeting
  • Before/after creative

Lead capture automation

Instant replies and qualification so no estimate request goes cold.

  • Chat assistant on your site
  • Auto-replies by SMS and email
  • CRM hand-off

Tracking

Cost per estimate and per won project.

  • Call tracking
  • CRM integration
  • Monthly report
How it works

How we work with contractors

Audit

Website, profile, competitors and the projects you want more of.

Foundation

Tracking, profile fixes, project photos and a review system.

Growth

Service pages, SEO content and campaigns for high-margin work.

Report & refine

Estimates, won jobs and cost per project every month.

Budget & timeline

What drives the cost

Fixed management fee after the audit. Website projects are quoted separately as a one-time price.

Type of work

Remodels and additions justify more spend than small repairs.

Service area

More cities and competitive metros need more pages and budget.

Website needs

A new project-showcase site costs more than updating an existing one.

Capacity

We grow lead volume only as fast as your crews can deliver.

Frequently Asked Questions

Straight answers about how we work.

What is the best marketing for contractors?

For most contractors, the strongest mix is a strong Google Business Profile with reviews and project photos, a website that shows recent work, and Google Ads or Local Services Ads for high-value services. Referrals stay important, but these channels make lead flow predictable.

How much does contractor SEO cost?

It depends on your service area, competition and how much content is needed. We quote a fixed monthly fee after a free audit; there are no long lock-in contracts.

Can you build us a new website?

Yes. We design and build fast, mobile-first websites with project galleries, estimate forms and SEO built in, and you own the site and domain.

Do you work with contractors in Canada and Australia?

Yes. We work with businesses in the USA, Canada and Australia, including home-improvement retailers in Canada.

Proof

Marketing in practice

SEO and campaign work for clients in the USA, Canada and India.

See all work
Digital Heroes
Software Agency · SEO

Digital Heroes

New York, USA

Forelskets runs ongoing SEO for Digital Heroes, a New York software and app development company — technical SEO, service pages and authority building that have grown its rankings in US search.

Visit digitalheroesco.com
Northview Flooring
Flooring Retail · Website & SEO

Northview Flooring

Canada

Forelskets designed and built the Northview Flooring website and handles its SEO — showcasing flooring ranges, brands and installation services for customers in Canada.

Visit northviewflooring.ca
Flooring For Less
Flooring & Tile Retail · SEO

Flooring For Less

British Columbia, Canada

Forelskets delivered SEO and authority building for Flooring For Less, a tile and flooring retailer with stores in Kelowna, Kamloops and Vernon, BC — local SEO, on-page optimisation and link building.

Visit flooringforlessbc.ca

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